The Going underground blog reported this weekend that the new tube map shows that Emirates Airlines have managed to get their name included in the new cross-river cable stops.
We're now to have Emirates Greenwich Peninsula and Emirates Royal Docks.
Should we preparing for wholesale corporate sponsorship of our tube stops? 'McDonalds Manor House', 'Turkish Airlines Turnpike Lane' or perhaps a more local 'Hala Harringay Green Lanes'?
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I feel the Cyprus Potato Marketing Board should get involved.
That is just so wrong in so many ways.
A Boris decision?
Yes - like the "Barclays" bikes, for which apparently the bank paid not very much to have permanent free advertising. Not that the bikes themselves aren't a good idea, just cut-price sponsorship.
How about the Betterbookies Academy™ © (Specialism: maths and probability theory.)
Let's not forget our Ghostly tube station they never built. Joint sponsorship: HOLiseum HOLsbury with a twist of Lemon.
The reason the stations are called Emirates is because those staions are the extremities of the cable car sponsored by that aviation company. See here
http://www.tfl.gov.uk/corporate/projectsandschemes/15959.aspx
I am not a corporate person but this is a coup on their part - £36 million for 10 years of 365 days a year 24/7 advertising.
I'm not against cable cars in priciple, but I'm not sure they are ideal for such an intensive pattern of service. I would also like to point out they are very maintenance intensive form of public transport.. Those used in my part of the world are certainly not in service for much more than 12 hours a day at peak periods.. enabling works on cars and cables & machinery to be carried out.
I think we can expect many closures for maintenance on this link in the future.
It is ceratinly not unkcommon for cars to get stuck half way up a mountain and the passnegers have to be rescued by helicopter. I'm not sure I fancy the idea of that over the Thames..
The one nearest to my home in München was aptly called the WankBahn..
Arsenal is a private business, I can choose not to go there. I still bemoan the way they changed the name of Gillespie Road station, a perfectly sensible name, just so they got that extra publicity; this was before my time so I didn't get a chance to complain about that. Arsenal refers to the Woolwich arsenal so that name should have stayed there, there's no such stash of weapons here (?). This flying bridge thing is part of a public transport network and it's totally outrageous that it should bear a commercial name in perpetuity.
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