McDonalds' Response About McBridge

Following yesterday's press article (See Local News) and three weeks after my email to Stephen Easterbrook UK MD of McDonalds, I received the following reply today:

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Dear Mr Flouch,

I am writing further to your e-mail, sent for the attention of Mr Steve Easterbrook and forwarded to me for response.

I understand some members of the local community have expressed concerns relating to our advertising banners, which are currently displayed on the Green Lanes railway bridge in Haringey.

I can confirm that a local company, Bay Media having worked with the local council for the past three years, have authorisation to sell commercial advertising space on the bridge in question. The Haringey Neighbourhood Management Team receives a direct revenue share from the bridge advertising, which is then directed back into the community.

As such, I can confirm these banners have been erected legally and with the permission of the local council.
I trust that this clarifies our position on this matter and thank you for taking the time and trouble to contact us.

Regards

Rhonda Floyd
Internet Response Team

McDonald's Customer Services Department
11 - 59 High Road
East Finchley
London
N2 8AW

Tel: 08705 244 622

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If anyone would like to follow up on my mail, you can use the links above to mail to either Easterbook (via his PA) or to the author of the letter.