FIRST SOLAR POWERED PREMIERE LIGHTS UP LEICESTER SQUARE
Everyone invited to world's biggest film premiere – just don't fly!
At 6pm on Sunday 15th March, London's Leicester Square will be hosting the world's first premiere in a solar cinema tent for Dogwoof's newest release, the highly anticipated climate change film, The Age of Stupid.
Oscar Nominee Pete Postlethwaite stars as the narrator of the film and will be joined on the "green" carpet by a glittering array of British talent all lending their support to the film and the climate action campaign, "Not Stupid"; the brainchild of Franny Armstrong, who directed the film. Pete will be arriving in a unique solar car (please see image below), provided by Cambridge University's Eco Racing team.
Held in a tent (please see image below) in the gardens of the square, the premiere also gives the British public an opportunity to be included in the events on the night. Green carpet arrivals and a post-film Q&A will be beamed around the UK via live satellite link-up to over 70 cinemas including The Eden Project, creating a truly exceptional experience and a "People's Premiere". The public can buy tickets at their local participating cinema from today.
With 16,000 expected attendees across the country, the Guinness Book of Records will hopefully confirm it's the largest ever premiere, something we here at Dogwoof are all very proud of. The event is supported by a grant from the UK Film Council.
All profits from the premiere ticket sales will go to the NOT STUPID climate campaign, supported by Friends of the Earth, Greenpeace, WWF and Stop Climate Change Chaos which Pete Postlethwaite will be launching at the Leicester Square event on the night.
The Age of Stupid stars Pete Postlethwaite as an old man living alone in what is a devastated world of 2055, looking at "archive footage" from 2008, asking "why didn't we stop climate change when we had the chance?". Directed by Franny Armstrong (McLibel) and produced by Oscar-winning John Battsek (one Day in September), the £450,000 budget for the film was raised entirely by "crowd-funding" whereby 228 people invested between £500 and £35,000.
The Age of Stupid is released nationwide on the 20th March 2009.
List of venues & booking info for the people's premiere is available at
www.ageofstupid.net/premiere